I've been writing for international brands, digital agencies TV/radio for 17 years. My client list ranges from ALDO to Alibaba to Just for Laughs. I'm also an award-winning scriptwriter.
As part of the Flauk agency, I worked with this solo-preneur, who specializes in managed cybersecurity for behavioural health. The challenge: to industry-specific language into plain, clear, readable messaging geared towards two separate client avatars, and create a new site to launch his company.
Working through Flauk, I copywrite and editing Jennifer Millier's website, which speaks to other legal professionals and potential clients in need of business litigation. Given the target audience, the language could remain somewhat industry-specialized, but needed to be accessible to non-industry clients as well.
Collaborating with Kids Code Jeunesse, a not-for-profit organization that gives Canadian children access to digital skills education (with a focus on girls and underserved communities), I created and edited web copy, press releases and select blog posts.
I had the great privilege to interview Eddie Izzard (one of my personal heroes) for the Montreal Gazette, before his Just for Laughs gala.
This 24-page brochure highlighted the latest developments in Concordia University's Faculty of Arts and Science, including new programs and specializations, bios on recent graduates making waves, and the latest in internationally-recognized research.
Created this pitch for Geek Me, a factual series about collections, about which was bought and aired by Bell Fibe.
This case study highlighted a client's challenge and subsequent success using Kanatek's product and technical support.